How Creative Republik's cosmopolitan thinking solves Marcomms headaches

Boris Pressmar, Creative Director of Creative Republik, believes strong creative design and sound conceptual thinking can solve a lot of the headaches that might otherwise hinder effective marketing activity.



Before leaving his native Germany for the promise of UK gold, Boris was a very successful creative director for a Stuttgart based agency with national renown. Working on such prestigious accounts as Deutsche Post, Daimler Chrysler and Swarovski Crystals. He cut his teeth on many of the top players in the pharmaceutical industry like Novartis, Ratiopharm, Merck, Bayer, Stada, etc. These aren't just well known in Germany, they're known the

world over and with that territory comes a lot of responsibility.

But it was a desire to test himself further that eventually brought Boris to these shores. "I wanted to experience the UK market because it's often said to be the leading light in creativity" he says. "I love the flexibility of the english language and it makes conceptual thinking so much more exciting. I believe this flexibility and excitement is a massive asset enabling us to soothe headaches and create great campaigns that are just not possible in other languages".

His sense of humour, yes you did read that right, his sense of humour, linguistic skills and vast creative experience have been employed to great effect by all of Creative Republik's clients.

If you want a more cosmopolitan approach from your agency click the contact us button and we'll ensure you get a great response without the spiel.